Marketing Research (Lock Haven): Home

This guide is intended to serve as a multipurpose tool for those doing general research in Marketing, with particular emphasis on Sports Marketing. Please note that the resources provided here are either freely available, available to Lock Haven students of CUPA, or Bloomsburg students of CUPA.  If you are a Lock Haven student, and need to make use of a resource [currently] designated as a Bloomsburg resource, please contact Michael Coffta using the contact info to the left.

If you are a Lock Haven student and need to use Lock Haven's databases off-campus, you will be prompted to use the SSO to login once you select a database.