BUSED 333: Business Communication and Report Writing

This invaluable resource provides a comprehensive overview of the many methods and methodologies of social research. Each entry provides a critical definition and examines the value and difficulties of a particular method or methodology of concept across different fields of social research. Concepts include: Action research Chaos theory Discourse analysis Epistemology Literature review Interviewing Social constructivism World view With thematic further reading stretching across the social sciences, Research Methods: The Key Concepts will help readers develop a firm understanding of the rationale and principles behind key research methods, and is a must-have for new researchers at all levels, from undergraduate to postgraduate and beyond.

"Creswell does an excellent job categorizing the various qualitative methods into five approaches: narrative research, phenomenology, grounded theory, ethnography, and case study...The author has expanded on and updated the information he presented in the first edition of the book (Creswell, 1998), including discussion of the various schools of thought that have developed among qualitative researchers since the mid 1990's...Qualitative Inquiry & Research Design: Choosing among five approaches is a highly informative book; researchers will likely return again and against to the book as they expand their comfort zone within qualitative research." -Peggy M. Delmas, University of Alabama SCreswell has produced an even more outstanding and valuable text for qualitative research than the First Edition. -Edith King, University of Denver Like the bestselling First Edition, this new version explores the philosophical underpinnings, history, and key elements of each of five qualitative inquiry approaches: narrative research, phenomenology, grounded theory, ethnography, and case study. Using an accessible and engaging writing style, author John W. Creswell compares theoretical frameworks, ways to employ standards of quality, and strategies for writing introductions to studies, collecting data, analyzing data, writing a narrative, and verifying results.

Praise for Common Errors in Statistics (and How to Avoid Them) "A very engaging and valuable book for all who use statistics in any setting." -CHOICE "Addresses popular mistakes often made in data collection and provides an indispensable guide to accurate statistical analysis and reporting. The authors' emphasis on careful practice, combined with a focus on the development of solutions, reveals the true value of statistics when applied correctly in any area of research." -MAA Reviews Common Errors in Statistics (and How to Avoid Them), Fourth Edition provides a mathematically rigorous, yet readily accessible foundation in statistics for experienced readers as well as students learning to design and complete experiments, surveys, and clinical trials. Providing a consistent level of coherency throughout, the highly readable Fourth Edition focuses on debunking popular myths, analyzing common mistakes, and instructing readers on how to choose the appropriate statistical technique to address their specific task. The authors begin with an introduction to the main sources of error and provide techniques for avoiding them. Subsequent chapters outline key methods and practices for accurate analysis, reporting, and model building. The Fourth Edition features newly added topics, including: Baseline data Detecting fraud Linear regression versus linear behavior Case control studies Minimum reporting requirements Non-random samples The book concludes with a glossary that outlines key terms, and an extensive bibliography with several hundred citations directing readers to resources for further study. Presented in an easy-to-follow style, Common Errors in Statistics, Fourth Edition is an excellent book for students and professionals in industry, government, medicine, and the social sciences.

In this Third Edition of his bestselling text John W. Creswell explores the philosophical underpinnings, history, and key elements of each of five qualitative inquiry traditions: narrative research, phenomenology, grounded theory, ethnography, and case study. In his signature accessible writing style, the author relates research designs to each of the traditions of inquiry. He compares theoretical frameworks, ways to employ standards of quality, and strategies for writing introductions to studies, collecting data, analyzing data, writing a narrative, and verifying results.